The Feedback That Fuels Us When a client tells you that your team is truly working hard, it hits differently than any other kind of feedback. Not because it is the most eloquent praise, but because it means they have noticed something that many agencies take for granted — the […]
The Hardest Day in Business Years of work gone in a day. If you have been in ecommerce long enough, you know what this feels like. Maybe it was a server failure that took your store offline during peak trading. Maybe it was a Google algorithm update that wiped out […]
Why I Joined GrowthMentor I recently joined GrowthMentor as a Conversion Rate Optimisation mentor, and I want to share why this matters to me and what I hope to bring to the founders and operators who book sessions. Mentoring is not something I do for marketing purposes or to build […]
Paul Ryazanov shares the origin story of Ecommerce Camp UK — how a simple frustration with the state of ecommerce events led to building a community that now brings together hundreds of founders for honest, practitioner-led conversations. Two Years Ago, We Had a Simple Problem Ecommerce founders kept telling us […]
Paul Ryazanov shares a practical lesson in ecommerce advertising: before spending money on paid ads, test your creatives first. In this post, Paul asks his community to help choose between two banner designs for an upcoming Ecommerce Camp event — and explains why this kind of A/B testing should happen […]
Building From Scratch: The Immigrant Founder’s Guide to Resilience — My Conversation with Donna Owen
Paul Ryazanov shares the story of what it really takes to rebuild a business from zero in a new country — and why showing up consistently matters more than any strategy. This conversation with Donna Owen is one of the most honest discussions Paul has had about the challenges, failures, […]
Running an agency with over 40 people means every day looks different. When you run a growing agency you’re no longer just doing the work — you’re building systems, solving problems and keeping a lot of plates spinning. For me, a typical day starts before dawn and ends long after […]
In January 2026, Paul Ryazanov was accepted as a mentor on GrowthMentor — a platform that connects experienced practitioners with founders and teams who want practical, hands-on guidance. It is something I had wanted to do for a while, and the timing felt right. Why I Decided to Mentor After […]
Цей пост буде написаний не моєю рідною мовою. Але це мова, якою я говорю зі своїми людьми. Мова, яка завжди повертає відчуття дому — навіть коли ти в іншій країні. І те, що сталося минулого тижня, ще раз нагадало мені просту істину: спільнота має значення. Дуже велике. Зустріч українців у […]
If you’re overloaded with day-to-day tasks, you don’t need another productivity app. You don’t need a new system. And you definitely don’t need more meetings. Most of the time, what you need is space. Space to think clearly. Space to execute without interruptions. Space to finish the work you already […]
I will always remember the people who helped me throughout my business career. Not the people who gave generic advice. The people who actually took time. The people who looked closer. The people who helped when they didn’t have to. That’s why I’ll always give back when someone reaches out […]
Every time I’m in an airport, one thing is usually true. I’m either: meeting with a brand we work with, or meeting with a brand we want to work with That’s just how the calendar looks when you’re building relationships, staying close to clients, and keeping momentum moving. But what […]
